Starting an Ice-Cream / business and making it grow
The benefit to starting a franchise is that you will have built-in help to guide you through the process of
starting your business. Franchises typically provide the store layout and design, ingredients, supplies and
employee training. However, they can require significant upfront capital. Starting your own business
allows you the freedom to determine exactly how much money you can afford to invest.
Research other Ice cream / Frozen Yogurt or mobile businesses in your area to help you get an idea of
the type of business you want to start and ideas for designing your store or cart.
Learn about market statistics by visiting the U.K. Securities and Exchange Commission website or
through organizations such as the National Ice Cream Retailers Association. Visit the U.K. Census Bureau
website to find local statistics about your target demographic, whether it is families, young people or
Contact your city’s health department to learn the requirements and costs associated with obtaining a
permit or mobile permit if you intend to operate an ice cream cart. Equipment, lighting, garbage,
plumbing and ventilation requirements; rodent and insect control; and access to restrooms will be
considered for a physical location. Keep this information with you when looking to rent commercial
space so you don’t invest in a place that will require costly adjustments.
Develop a list of products that you will sell your ice cream with, such as bottled drinks, cookies, waffle
cones and toppings. Research equipment costs for carts, condiments, walk-in coolers, walk-in freezers,
soft-serve machines, storage shelves, a soda machine, tables, chairs, fudge warmers, prep tables, mixing
bowls, pasteurizers (if you’ll be making your own ice cream) and ice cream vendors or dairy farmers.
Choose a location for your shop and the expected clientele, such as downtown, on the waterfront, near
dog parks or parks, plazas, busy shopping centers and family-friendly residential areas. Consider car and
foot traffic in addition to parking and accessibility for clients and delivery drivers. Your shop may range
in size from 400 to 4,000 square feet. In addition to the shop layout, you’ll need to ensure that you have
adequate storage for your ice cream, depending on the frequency of the deliveries.
By now you will probably have come up with a name for your Ice Cream / Frozen Yogurt business but
you need to start thinking about a logo and colors. Work with a graphic designer to create a professional
logo that can be printed on your cups and displayed around your store. Promoting your brand is a key
step to survive in the business. Branding is a key step in the marketing process that will help create loyal
customers who recognize your brand.
Develop a business plan for your shop. Include your market research, target audience, design ideas for
your shop, potential locations around the city, advertising techniques, how you intend to finance the
business and your competition. Present your business plan to financiers, starting with your local bank, to
So to summarize: –
What Do I Need To Start?
But , i dont have that much of a start up capital you ask? This is where we come into play.technology. A few made the list but OVEVO Ice-Cream Machines topped them by a great margin. Apart from Soft Serve Ice-Creams. The OVEVO Ice-Cream Machines are capable of mixing and making Frozen Yogurt, Thick Ice Cream / Milk Shakes, Sorbet as well. They’re offering the same features Taylor and Caprigiani offer but at an amazing 1/3rd of their price. Features stay the same, price doesn’t. OVEVO is keeping the dream alive for all you businessmen out there…
Get your Ice-Cream Machine today and start making profit, There’s no time to think, the business won’t wait!
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